Subtle Retaliation

End of Module Self Evaluation

1) What skills have you developed throughout this module and how effectively do you think you have applied them?

Throughout this module I have developed my skills in computer aided design, especially on Adobe Illustrator as at the beginning of the course I was completely clueless about it.  Having these new skills has enabled me to create designs which previously I would never have been able to do, there is still plenty of room for improvement but I think with more practice it will begin to have a positive effect on my designs.  I also feel that since the start of the module I have gained more confidence in speaking in front of a group, the way the crits make you get involved have certainly helped me.

2) What approaches to/methods of idea generation have you developed and how have they informed your design development process?

I have started to do more and more design idea's, putting more thought into the idea's and getting the imagery in my head down on paper whereas before I was bad for just doing one or two designs in my sketchbook but making them look pretty, so when it actually came to designing the final piece I would have a very limited choice.  I still need to persevere with this however.

3) What strenghts can you identify in your work and how have/will you capitalise on these?

The imagery I use for my work is something I see as being a strength for me, I struggle more when it comes to using type as I'm not an avid typography fan.  This is also something that has been pointed out in crits.

4) What weaknesses can you identify in your work and how will you address these in the future?

A weakness in my work is typography when put into the context of a poster/leaflet.  To address this I think I just need to experiment more with different typefaces when developing work.  Another weakness is the quality of prints.  I need to start getting my work finished with more time before the deadlines so that I can get a print slot for the better quality printers.

5) Identify five things that you will do differently next time and what do you expect to gain from doing these?

• At the beginning of briefs I need to be more open-minded and work hard on initial ideas, put in more research in the beginning also to inform my work.
• Carry on more than one idea to Computer Aided Design to see which actually works best to get the best outcome.
• Work on my typography skills to increase impact of the text in my designs and generally make designs more eye-catching and interesting.
• I now know that I need to blog things as I do them so that I don't forget about things.  This is a much less stressful way of keeping up to date with the blog aspect of the course.
• As we have print inductions coming up I would also like to experiment with screen print throughout the next module.  

How would you grade yourself on the following areas?

Attendance = 5

Punctuality = 2

Motivation = 4

Commitment = 4

Quantity of work produced = 2

Quality of work produced = 2

Contribution to the group = 3

(5= excellent 4=very good 3=good 2=average 1=poor)

Happiness is Ice Cream

http://favim.com/image/197538/

Why aren't posters this cool nowadays?

Bits and Bobs

 Just something I thought was cool, on a lamp post up headingley.

Hierarchy's, The anatomy of type. 

Add caption

Got bored and tried to draw bob marley...

Researching Categories of Graphic Design.

Categories

- Beer cans/branding

- Business cards

- Awareness of ethtical issues

- T-shirt design

- Poster design for leeds music scene

Possible Forms of Evidence

- Go to the pub

- Ask for business cards

- Collect posters and flyer

- Magazines/newspapers

- Visit ethical shops

- Take pictures of people in the street

Criteria for Evaluation

- Wide range

- Up-to-date

- Relevant to category

- Validity of research

Business Cards

http://www.thedesigncubicle.com/2009/04/50-creative-business-cards-of-50-graphic-designers/

Front and back of Jean Mings Business Cards.  The front reminds me of some of Tristan Tzaras work, this is a very different design than any other I've came across.

http://www.davidairey.com/cool-business-card-designs/

http://inspiredology.com/cool-business-cards/

http://creativenerds.co.uk/inspiration/40-most-creative-business-cards-you-will-ever-see/

Yoga-One 

1 scale 1

Ethical Design

http://www.ethicalgraphicdesign.co.uk/portfolio_campaigns03.html

Beer Can Design

T-Shirt Design

Poster Design for Leeds Music Scene

Study Task 2// What is Graphic Design? Part 1

Identify 5 examples of Graphic Design appearing in different contexts:

Packaging Design...  A tobacco company trying to prove a point about how shocking these images are, and similar one's have to be on cigarette and tobacco pouches.

http://viewfromll2.com/2011/08/20/update-tobacco-companies-file-motions-and-cool-graphics-in-labeling-case/

'Tobacco Companies File Motions and Cool Graphics in Labeling Case 

A t-shirt designed for Urban Outfitters 

This is my friend, Glen in the urban outfitters store in Edinburgh.  I chose it because it has a double meaning and I found it quite controversial.



















 Promotion

Advertising

Ambiant Advertising, alternative ways of advertising, more interesting and fun.  This kind of work is more  likely to stay in peoples' heads.


Branding

Branding for Starbucks.  Really successful company, the logo is recognised nationally and probably even internationally.















Identify 5 examples of Graphic Design performing different functions:


Informative Graphics

Safety @ Lunch leaflet, created in the style of aeroplane safety advice brochures.

Advise

A piece of Graphics, designed for the NHS to advise office workers about how to avoid getting back-ache and repetitive strain injury etc.

Directional Signs

Educational Graphics

Brand Identity

The logo for Benicassim, a festival in Spain, near Valencia.  This little guy appears everywhere, on the flyers, website, wristbands and t-shirts.  Really recognisable. 
















Identify 5 examples of Graphic Design delivering different types of messages:

Politcal Messages// Propaganda

 



















Identify 5 examples of Graphic Design produced using different media

Television

Letterpress

Photograpyhy

Print

Motion Graphics

Identify 5 examples of Graphic Design produced at different scales:

Billboard

Tickets

  

Flyers

 Large Advertisement// Ambiant

Keyring