Study Task 8 - Creative CV

In order to produce an effective creative CV you need to consider several key questions:

What is a Creative CV?
Who are you writing it for?
Who needs to read it?
Who will actually read it?
What do they need to know?
What do they want to know?

It is only when you have considered these issues that you can really star to decide on what you want to say, what you need to say and how you are going to say it.

Part 1 - Identify a minimum of 10 designer's, studios or practitioners that you intend to contact with a view to organising a range of studio visits. In doing this you will need a full set of contact details for direct mailing. You will also need to familiarise yourself with their work their clients and the set up of their studio/practice.

Oh Comely Magazine

 Third Floor

116 High Holborn

London

WC1V 6RD

United Kingdom

+44 (0) 20 7831 8645

MIK MIK Studio

 

 Contact details
Address
Studio MIKMIK
65 George Street
Saltaire
Shipley
West Yorkshire
BD18 4PL
United Kingdom
Email hello@studiomikmik.co.uk
Telephone
+44 (0)7545 867493 

KVGD Award Winning Graphic Design Studio Glasgow

Branding and Logo Design

 

 An example of work which I admire

  Contact Details

Phone +44 (0)7813 601 001

The KVGD studio is currently based in the sunny
westerns suburbs of Glasgow, Scotland.

howdy@kerrvernon.co.uk

14c Design Studio Glasgow

Contact Details

Studio 24

131 Craighall Rd‎

Glasgow, Glasgow City G4, UK

 

You can email them via the website

 

 

Bean There Done That Studio Glasgow

 

 

 

 Contact Details

BTDT Design Ltd.

Suite 14

Partick Business Centre

3 Exeter Drive

Glasgow

G11 7UY

 

Telephone +44 141 416 4299

Mobile +44 798 334 6169

 

Email hello@btdt.co.uk

 

 

Plastic Zoo - Manchester

 

 

Plastic Zoo is a moving image and illustration studio based in Manchester.
Founded in 2005 by illustration & animation students Sam Alder and Toby Potter, Plastic Zoo have become one of Manchester’s most prolific moving image studios. With an ethos based on a respect for ideas and a playful nature, Plastic Zoo have become a regular collaborator with other established Manchester creative organisations, taking their work into the realms of advertising and live visual installations.
 

 

Contact Details

 

hello@plasticzoo.co.uk 
+44 (0)7817 647 727




Do Crafts, Job Description/ Adverstisement

Found on Print & Pattern Blog (Job Section)
http://printandpatternjobs.blogspot.co.uk/ 

 


 Designer Wanted - Piccadilly Greetings Group

 

 

Part 2 - Once you have identified your audience produce a creative cv that you can mail and email to your selected list. This should include your own contact details, a short personal statement, information about your practical skills, creative skills and interests as well as your professional experience, personal qualities and information about what makes you distinct from any other designer.

Your Creative CV should be viewed as a piece of work in itself and should be branded accordingly. Consider how you can use your cv to direct people to online content etc.

Study Task 7 - Samples of Work

Based on the exercises, feedback and discussion in the module so far:

Part 1 - Identify, document and evaluate a minimum of 10 examples of professional designer's and/or design studios who have used a range of media and formats to distribute samples of their work. You should aim to select a range of examples using a rage of media.
  
Part 2 - Produce a short (50 word) SWOT analysis of each example in order to analysis its relative merits and effectiveness as a promotional tool or strategy. 

MIK MIK Studio use badges as a way of advertising their work.  The small badges give you an insight into what kind of designers they are.  The strengths of these badges are that they are small and people love to pick them up and have a look at them, and a lot of people collect badges, even if they don't wear them so this is a more interesting way of getting known than perhaps a sticker or a business card.  A weakness of the badges is these particular ones don't have a name on, so if they get separated from the packet they are no longer a great advertising device.

 

 

 This student from Southampton has designed this self-promotional poster for themself in an alternative format of cut out cardboard.  The strengths of the design is that it is creative and well carried out and gives us an insight to the designer's thoughts and interests.  This design however does not necessarily show all of the designers skills.

 This designer, Charlotte Olsen has applied her contact details to a bar of chocolate, which will make people she gives them out to remember her more than just handing out normal business cards.  An opportunity for this particular concept is that the designer could do a similar thing but apply the concept to different objects depending on who the person was they were giving it to and their interests/aims etc. 

Self Promotion by Chiaraceccaioni includes an infographic CV, stickers and business cards.  This design shows layout and illustration skills while also good production skills and good example of different processes used.  

This design which look like beer mats have a lot more to offer, the cards all fit into the box on the top left corner.  Available is a USB stick - to document work, QR code - to transport the viewer to the designer's website, and a CV.  We can see good production skills used here and clean crisp design.  The only weakness is the design isn't that engaging, however the format is.

The 3D lunch box is more memorable than a piece of A4 paper and is much more creative, this person has actually came up with a concept for a way of getting his work/CV out there.  Even though there is not much information given away on the outside we already get a feel for who the designer is and what they design like.  It also makes you actually want to open it up and see what's inside.  The only thing that I'd be worried about would be if it got damaged in the post.

The pun used here is definitely a positive aspect, it almost works as an ice-breaker.  Another strength of the design is the use of foiling, which proves the designer can carry out different processes.

This design does not really give away anything about the designer, there is a range of products there, business cards, stickers and perhaps a booklet on the right but we don't get a feel for who the designer is or what they are about.

This design, by Alex Hines also has a good concept, especially when being handed to a graphic designer.  The design is clean and crisp and not too much information is thrown at you at once.  There is also a USB stick which will hold samples of work of the designer.

This design proves good layout, infographic, type and illustration skills which is positive. 

PPP // Swot & Pest Analysis

To help me complete the study tasks, I thought I would post these diagrams here for easy access.

The 4 P's

PRODUCT - A product is seen as an item that satisfies what a consumer needs or wants. It is a tangible good or an intangible service.

PRICE - The price is the amount a customer pays for the product or the overall cost of a product.

PROMOTION - represents all of the methods of communication that a marketer may use to provide information to different parties about the product.

PLACE- refers to providing the product at a place or in a context which is convenient for consumers to access.